Our Mission

Service Dog Registration of America, Inc. has served service dog and emotional support animal owners since 2015. We make identification kits, vests, and ID cards, and we maintain a voluntary registry that handlers can use to organize their animal's information in one place.

The truth about registration

No law requires you to register your service dog, and registration does not grant your dog any legal status or rights. Under the Americans with Disabilities Act, your rights come from your disability and your dog's training — not from any certificate, ID card, or registry, including ours. Businesses may ask you only two questions: whether the dog is required because of a disability, and what work or task the dog has been trained to perform. They may not require documentation.

We say this plainly because much of this industry doesn't. If a website tells you that registering your dog is required, or that a certificate gives your dog access rights, it is misleading you.

So why do our products exist?

Because day-to-day life is easier when your dog is visibly identified. A vest or ID card doesn't create rights — but it can reduce questions, confrontations, and awkward moments at the door. Our customers buy identification for convenience and peace of mind, not because it's required. That's the honest pitch, and it's the only one we make.

What we stand for

• Plain-English education about what the ADA actually says — see our FAQ and blog.
• Quality identification products, made to last and backed by our return policy.
• Straight answers from a real support team — hours and contact details on our support page.